Jonathan MeninoPortfolio

Landing page · Online course

Método
Dias Food

Sales page for Patrik Dias’s course, which teaches how to start from scratch and make money selling meal boxes on iFood. I designed and built the page, from the video at the top to the buy button.

Client
Patrik Dias · Método Dias Food
Project
Course sales landing page
My role
Page design and development
Year
2025
Made for
Agência Zava
Patrik Dias, creator of Método Dias Food
Top of the landing page on a laptop: "Welcome to the training that will change your delivery business", with the "Press play" video

01 · The challenge

Selling a course to people who think they don’t have time.

Método Dias Food’s audience is the small delivery business owner who works in the kitchen all day and thinks they need a lot of money to grow. The page had to get this person to press play and make it to the purchase without giving up along the way.

02 · The solution

A long page that answers every question.

The sales video opens the page, with a "Press play" that leaves no doubt. Then each section knocks down an objection: testimonials, what you’ll learn, bonuses, installment price, guarantee, the mentor and FAQs. The green button appears whenever the decision is close.

03 · The page

From play to the green button.

The whole landing page, top to bottom. Scroll inside the window to see every section.

"Who will be your mentor" section on the mobile version

Mobile version

Most of the audience arrives from Instagram, so every section was designed for the phone screen first.

04 · Section by section

Each part has a job.

  • Section with the objection: "But I don’t have time, I’ve tried everything and my sales are still stuck"

    The objection, out loud

    Right below the video, the page repeats what the delivery business owner thinks before buying and answers it on the spot.

  • WhatsApp chat screenshots of students sharing their first orders

    Proof in WhatsApp screenshots

    Testimonials show up as real chats with Patrik, which is how this audience is used to seeing results.

  • Six course modules with 3D icons: delivery motorbike, pin, puzzle piece, notebook, price tag and pot

    Modules with 3D icons

    Six cards with 3D icons make the course content easy to scan on a phone.

  • Six exclusive bonuses in white cards and the professional menu photos bonus

    Stacked bonuses

    White cards on red for the five bonuses, and a black band for the most valuable one: the menu photos.

  • Pricing block: limited-time offer, 12 installments of R$ 6.57 or R$ 63.50 upfront

    A price that fits the installment

    The installment price is highlighted, with the full price crossed out and the green button right below.

  • 7-day guarantee and mentor Patrik Dias introduced in an Instagram-style card

    Guarantee and mentor

    A 7-day guarantee to remove the risk, and Patrik introduced inside an Instagram post, close to the buyer’s world.

05 · Visual foundation

Kitchen red, highlight gold.

The page follows the red and black of Patrik’s brand. Gold marks the words that sell, like "treinamento" (training), "delivery" and "investimento" (investment), and green is reserved for the buy buttons only.

Brand

Método Dias Food vertical logo
MDF Patrik Dias signature
The name Patrik Dias set in Palmore

Palette

  • Dias Red

    #A60000

    Backgrounds and gradients

  • Charcoal Black

    #0F0000

    Page base

  • Gold

    #E7A22E

    Highlighted words

  • Buy Green

    #00CD67

    Buy buttons

Typography

Palmore

A tall, narrow serif that looks like an old restaurant sign. It’s the typeface for Patrik’s name and the big headlines.

Faturar vendendo marmitas

Josefin Sans

Geometric, in capitals for section titles, italic for subtitles and light for body text.

Aperte o play

Project developed for Agência Zava. Client: Patrik Dias, Método Dias Food. I designed and built the landing page. The site is no longer live; the images come from the project published on Behance.

See other projects